HUNTINGTON BEACH, Calif. -- Foldera(TM), Inc. (OTCBB:FDRA), the Next Generation Information Organizer and Messaging/Collaboration service, has announced the appointment of software industry veteran and well-known blogger Marc Orchant to the position of ClassFolders' CEO-in-Residence.
Echoing a theme started by Dave Madison, the ex-Microsoft Senior Manager (NASDAQ:MSFT) who just joined Foldera, Marc Orchant, is the latest Foldera senior executive who will take the helm at Foldera's ClassFolders' vertical. Mr. Orchant went on record as saying, "People were surprised to hear that I'd joined Foldera, particularly as I'm right in the middle of writing a book about Microsoft Outlook 2007. However, I'm a true fanatic when it comes to personal productivity and team collaboration. When I saw Foldera, I realized that I didn't want to miss being a part of a company that is creating an entirely new paradigm in the organization and collaboration space. To quote Dave Madison: `Foldera changes everything,'" said Mr. Orchant.
Richard Lusk, Founder and CEO of Foldera, stated: "I can't tell you how pleased I am to have attracted a talent like Marc Orchant to our team. His depth of understanding of the educational space coupled with his years of experience designing and marketing sophisticated software make him a natural to head up ClassFolders. His credibility as a true authority on productivity is unquestionable and will be invaluable in helping Foldera fine tune the application for even the most discriminating of productivity mavens."
"Developing ClassFolders on top of the Foldera Organizer and Messaging/Collaboration suite as a platform is an exciting opportunity for two reasons. First, ClassFolders will be built to meet the needs of students, parents, and educators by allowing ease of communication and collaboration among all these three groups in a way that has not been possible in the past. Second, ClassFolders will be the first of several vertical applications we are intending to develop using our core code base," said Mr. Orchant.
"I've been working closely with Oliver Starr, Foldera's Chief Mobility Officer, to create a framework for ClassFolders that incorporates the social networking capabilities that are popular with students right now, like FaceBook and MySpace have done. We recognize how important it is to make ClassFolders accessible from a cell phone or other small, mobile devices. We're looking at ways to incorporate SMS text messaging, chat, and photo and music playlist sharing for our ClassFolders users," Mr. Orchant added.
About Marc Orchant
For the past five years, Mr. Orchant has been co-chair of the Workforce Education Alliance (WEA), a partnership between the IT industry, educators, and government in New Mexico that promotes the integration of information technology skills development into the curriculum of public schools. WEA has also been a champion of small learning communities and the career pathways model to assist high school students in making informed choices about post-secondary education programs and career opportunities in a number of fields, including information technology, healthcare, and digital media. Mr. Orchant also serves on the board of the New Mexico Information Technology and Software Association, the organization under which WEA was organized and operates.
Prior to joining the editorial team at ZDNet, one of the most heavily trafficked technology portals on the internet, Mr. Orchant wrote three blogs for Weblogs, Inc., a blog network purchased by AOL last year. He is a Microsoft Most Valuable Professional for the Tablet PC hardware platform and developed a training course for Microsoft Learning about Time and Task Management using Microsoft Outlook in 2005.
About Foldera(TM), Inc.
Foldera(TM) is the free, secure, and easy-to-use service that instantly organizes workflow. Foldera combines web-based email, instant messaging, a document manager, a task manager, a calendar, a contact manager, and sharable folders into a unified productivity suite, available with a single login from any web browser. Foldera also has the unique ability to instantly sort and file your sent and incoming email, instant message dialogs, documents, tasks, and events into folders, on a project-by-project basis, chronologically and in real time.
Business owners wanting to experience the power of Foldera Activity Folders in their business should register for a beta account at http://www.foldera.com
This press release includes a number of forward-looking statements that reflect our management's current views with respect to future events and financial performance. Forward-looking statements include, but are not limited to, statements that are not historical facts, and statements including forms of the words "intend," "believe," "will," "may," "could," "expect," "anticipate," "plan," "possible," and similar terms. Actual results could differ materially from the results implied by the forward-looking statements due to a variety of factors, many of which are discussed throughout this Quarterly Report and in our SEC filings. Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date hereof. We undertake no obligation to publicly release any revisions to these forward-looking statements that may reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events, unless required by law. Factors that could cause actual results to differ materially from those expressed in any forward-looking statement made by us include, but are not limited to:
--the ability to finance our activities and maintain financial liquidity;
--unexpected resistance to the adoption of our product offering;
--changes in consumer preferences or trends;
--competitive offerings; and,
--the ability to develop a strong brand identity.
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